Why the site looks like a riso print.

The original wolves.ink mock was clean, minimal, and absolutely indistinguishable from every other studio site on the internet. The fonts were Inter. The colours were a kind of off-white. There was a hero section and three feature cards and a CTA. It was fine.

Fine is the worst thing a studio site can be. So we burned it down and started again, this time committing to a single aesthetic with a clear point of view: editorial pop. Anton for the masthead. Fraunces for the asides. Riso pinks and yellows on warm ink. Halftone orbs that drift with the cursor. A stamp in the corner of the footer with the issue date.

The point isn't decoration. The point is that the visuals tell you something about how we work — that we like print, that we read magazines, that we think the web has been getting too quiet. Every time you visit, the page is a publication, not a product page.

If you came here looking for a template, this is the wrong studio.